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Nikola Lakic

Nikola Lakic
Content Team Burnout: Spotting It Before It Hits Your Workflow

Content Workflow

Content Team Burnout: Spotting It Before It Hits Your Workflow

Burnout rarely hits content teams overnight - it builds quietly through unclear expectations, shifting priorities, and creative fatigue. This blog breaks down the subtle early warning signs and how to prevent burnout before it disrupts output and morale.

By Nikola Lakic Nov 1, 2025
The Role of Silence: When Not Publishing Can Help Your Content Strategy

Content Production

The Role of Silence: When Not Publishing Can Help Your Content Strategy

Discover why silence can be a powerful part of your content strategy. Learn when not publishing helps prevent content fatigue, boosts engagement, and strengthens your brand’s long-term impact.

By Nikola Lakic Nov 1, 2025
Has AI Replaced SEO - or Just Redefined It?

Gen AI

Has AI Replaced SEO - or Just Redefined It?

AI hasn’t replaced SEO, it’s redefined it. Learn how search is shifting from keywords to clarity, structure, and trust as marketers adapt to an AI-driven world.

By Nikola Lakic Nov 1, 2025
From LinkedIn to Blog: Turning Social Posts into Content Gold

Content Marketing

From LinkedIn to Blog: Turning Social Posts into Content Gold

LinkedIn is a real-time idea generator. By turning strong posts or unanswered questions from the comments into full articles, you can create blogs driven by audience demand - not guesswork.

By Nikola Lakic Oct 30, 2025
How to Make Your Narrative AI-Friendly Without Losing Personality

Content Writing

How to Make Your Narrative AI-Friendly Without Losing Personality

You don’t need to strip personality to be AI-friendly. With the right structure and narrative anchors, your voice stays human while AI can clearly understand (and reference) your content.

By Nikola Lakic Oct 30, 2025
Is Traditional SEO Still Relevant in the Age of AI?

Gen AI

Is Traditional SEO Still Relevant in the Age of AI?

Traditional SEO isn’t dead, but the focus is shifting. Clarity, structure, and authority matter more than keyword tricks - making content human-readable and AI-friendly is the new path to visibility.

By Nikola Lakic Oct 30, 2025
The Myth of Unique Perspectives: Readers Rarely Remember Every Post

Content Marketing

The Myth of Unique Perspectives: Readers Rarely Remember Every Post

Repetition isn’t boring, it’s strategy. Most readers forget 70% of what they read within a day, so revisiting ideas helps you build clarity, recognition, and trust without needing something entirely new every time.

By Nikola Lakic Oct 29, 2025
How to Spot Blog-Worthy Topics While Scrolling LinkedIn

Content Writing

How to Spot Blog-Worthy Topics While Scrolling LinkedIn

Learn how to find blog-worthy ideas while scrolling LinkedIn. Discover trends, insights, and hidden content opportunities that resonate with your audience and turn everyday posts into high-impact blog topics.

By Nikola Lakic Oct 29, 2025
From Google to ChatGPT: What It Takes to Be the Source AI Recommends

Gen AI

From Google to ChatGPT: What It Takes to Be the Source AI Recommends

Search is shifting from links to answers. Learn how to make your content the source AI trusts. Discover the essentials of AI Optimization (AIO) and what it takes for ChatGPT and other models to choose your brand as a reliable reference.

By Nikola Lakic Oct 29, 2025
The New Ranking Factors: What AI Models Look for in Content

Gen AI

The New Ranking Factors: What AI Models Look for in Content

AI‑driven search goes beyond keywords. Learn the new ranking factors - clarity, authority, context, entities, and structure, and discover how to create content AI models trust and rank higher.

By Nikola Lakic Oct 28, 2025
AI SEO 101: How to Make Your Content Discoverable by ChatGPT

Gen AI

AI SEO 101: How to Make Your Content Discoverable by ChatGPT

AI SEO isn’t just keywords. Structure, authority, and clear answers make your content discoverable and citable by models like ChatGPT - turning your writing from “just online” into a trusted, recommended source.

By Nikola Lakic Oct 28, 2025
Content Formatting Tricks That Help AI Understand Your Message

Content Operations

Content Formatting Tricks That Help AI Understand Your Message

AI doesn’t read your content - it parses it. Clean formatting, clear headings, and structured ideas help models understand and surface your writing as a trusted source users actually see.

By Nikola Lakic Oct 28, 2025
The “Attention Curve”: How Readers Drop Off (and How to Keep Them)

Content Workflow

The “Attention Curve”: How Readers Drop Off (and How to Keep Them)

Most readers don’t quit because the content is long - they quit when momentum breaks. This blog explains the attention curve and how to structure content that keeps people scrolling instead of slipping away.

By Nikola Lakic Oct 27, 2025
Short, Sharp, and Shareable: The Case for 600-Word Blogs

Content Marketing

Short, Sharp, and Shareable: The Case for 600-Word Blogs

Short blogs aren’t lazy, they’re strategic. Discover why 600-word posts drive engagement, fit perfectly in top-of-funnel marketing, and boost shareability across social media. Fast, focused, and powerful storytelling in under five minutes.

By Nikola Lakic Oct 27, 2025
The Case for Making Content Your First Marketing Investment

Content Marketing

The Case for Making Content Your First Marketing Investment

Before you invest in growth, you need something worth growing. Content builds clarity, trust, and positioning - the foundation every other marketing channel depends on to actually convert.

By Nikola Lakic Oct 27, 2025
What Stand-Up Comedy Can Teach You About Finding Your Voice

Content Writing

What Stand-Up Comedy Can Teach You About Finding Your Voice

Stand-up comedy teaches marketers and creators that finding your voice isn’t about what you say, it’s how you say it. Discover how comedians use rhythm, honesty, and real-life observation to craft an authentic, unforgettable style that connects and inspires.

By Nikola Lakic Oct 24, 2025
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